Silent Trade is a music services company based in Japan.

We offer flexible services to accommodate the evolving music market in Japan, scalable to an artist’s goals, with their long term career at the forefront of our approach.

Services

  • PR: National coverage across all media, including web, print, radio and TV.

  • Retail Marketing: Standing relationships with retailers including Tower, HMV, Disc Union and Independents, and able to facilitate instore merchandising campaigns.

  • DSP : Regular contact with local editing teams for major DSPs, including Apple & Spotify

  • D2C : Grassroots campaigns, marketing events, long term branding campaigns

  • Advertising: Strategy and execution across major SNS channels including LINE, Youtube, Facebook, Instagram, TikTok & others.

  • Tour Campaigns: making connections with local promoters and executing marketing plans around tour campaigns

  • Licensing: Merchandise licensing, sync opportunities

The name Silent Trade derives from an ancient method of doing business, where two parties with different native tongues developed a system to exchange salt for gold without speaking to each other.

Likewise, our aim is to circumvent language and cultural barriers and help build direct relationships with artists and their audience in Japan.

Selected Clients

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